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Marketing Is Broken, Influencers Can Fix It
Ron Fredericks writes: Companies such as IBM, Microsoft, Oracle, and SAP have demonstrated the fantastic value derived from their influencer ecosystems. Nick Hayes in a lecture at the San Francisco...
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Influencer Marketing Event
Ron Fredericks writes: I was very impressed with Barbara French’s Influencer Marketing MeetUp last night. This meeting was a nice way for the LinkedIn Influencer Marketing group to get together for...
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Infuencers to Brand Advocates
Ron Fredericks writes: LectureMaker was on scene March 17, 2011, as the video streaming provider for this episode of “Think Influence” held at San Francisco’s BrightTALK office. Simon Gerzina was the...
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